Dopplr, an innovator in virtual try-on technology for online apparel, has successfully secured $750,000 in funding from Cornerstone Ventures, with additional support from U.S.-based BAT VC. This funding round marks a significant step forward for Dopplr as it aims to broaden its impact across a diverse range of apparel categories, including sportswear, lifestyle, and innerwear brands.
Founded in 2020, Dopplr has been at the forefront of transforming the online shopping experience through its cutting-edge virtual try-on solutions. The company’s technology enables online apparel brands to provide a highly realistic 3D try-on experience for their customers. By allowing shoppers to create digital twins of themselves, Dopplr helps users find their ideal size and visualize how various garments will look on their bodies.
This advanced virtual try-on capability not only enhances the customer experience but also generates insightful behavioural data. By analyzing this data, Dopplr enables brands to gain a deeper understanding of customer preferences and shopping habits, which can be leveraged to personalize and refine the online shopping journey.
With the new funding, Dopplr plans to expand its technology to cover a broader array of apparel categories, enhancing its offerings and reach in the fashion industry. The investment will support the company’s growth and innovation, reinforcing its position as a leader in virtual try-on technology.
