New Delhi, 23 Nov, 2024: Kraftshala, the edtech with the highest placement rate in India, has achieved a significant milestone by achieving 2 consecutive quarters of profitability in the current financial year (FY 25), including 14% EBITDA in the recently concluded July-Sep quarter. 

Kraftshala has pioneered job-linked online programs in digital marketing and sales, and is the only edtech which publishes placement reports for each of its batches, achieving 94%+ placements in 21 consecutive batches.

In an environment where education companies, both online and offline, struggle to maintain their quality as they scale, Kraftshala has set for itself the goal to Scale with Soul. This is why in H1 of this year, Kraftshala’s 

• EBITDA crossed 14% in the July-Sep quarter vs 2% in the Apr-Jun quarter

• Placements in the July-Sep quarter have jumped by 34% over Apr-Jun quarter

• Enrolments in the July-Sep quarter have grown by 25% over Apr-Jun quarter

• Cost of acquisition has dipped by 24% in H1 FY 2025 over the previous 6 month cycle

Speaking about this, Varun Satia, Founder & CEO of Kraftshala, said, “At Kraftshala, our goal is to Scale with Soul, which means to add greater value to all our stakeholders everyday we get bigger. This simultaneous acceleration in placements, enrolments and profitability is testament to our incredible team’s ability to bring that goal to life, as well as a reflection of the trust reposed in us by our students and recruiting partners.”

Over the last few years, Kraftshala has partnered with leading recruiters such as Google, Tata, Unilever, Nestlé, Publicis Group, Nykaa, Acko, Hiveminds, Bajaj and others for top talent, affirming the platform’s effectiveness in bridging the gap between education and employment. 

Kraftshala’s Marketing Launchpad Program is now considered to be the largest source of hiring high potential digital marketing freshers in India. 

To meet the growing demand for skilled professionals in sales, Kraftshala has also launched a new online program – the Post Graduate Program (PGP) in Sales and Business Leadership, where salaries, including for freshers, have breached 17 LPA. 

Additionally, Kraftshala has launched the Content and Social Media Launchpad Program to meet the growing demand for content creation, freelancing, and social media management talent. Accessible to students and professionals, the weekend classes focus on hands-on learning with industry mentors. The program offers tracks for freelancing, upskilling, and job placements.

As Kraftshala strengthens its position as a key player in the edtech space, the brand has become synonymous with exceptional placements. Kraftshala is poised for continued success and growth in the upcoming years, reinforcing its commitment to shaping the future of education and employment in India.

About Kraftshala

Kraftshala, an online skilling institution, is dedicated to transforming the educational landscape for Indian students at scale. Established in 2016 by FMS- Delhi alumni Varun Satia and Eshu Sharma, it has become one of India’s largest marketing and sales-focused higher-ed institutions. 

Backed by investors like Doreswamy Nandkishore (Ex-Head of Asia, Oceania, Africa for Nestlé SA & Global CEO for Nestlé Nutrition), Phanindra Sama (Founder / Ex- CEO at Redbus. Advisor at WestBridge Capital. Former Chief Innovation Officer, Govt of Telangana), Amit Kumar Agarwal (Co-founder and CEO at Nobroker.com), Kraftshala has trained thousands of students and facilitated over 2,000 direct placements in marketing and sales. 

By addressing the gap between education and employment, Kraftshala’s intensive online programs equip students with job-ready skills, supported by industry experts. Kraftshala ensures accountability in education by offering fee refunds if placement criteria aren’t met, setting a standard for the industry. Through flagship programs like Marketing Launchpad, Content & Social Media Launchpad, and PGP in Sales and Business Leadership, Kraftshala empowers individuals to excel in their careers and meet the demands of the dynamic marketing landscape.