New Delhi, 9^th July 2024: This monsoon season, Earthraga has bottled luxury skin and haircare with a new range of products. Earth Raga, a pioneering skincare brand in India, is known for its cruelty-free, natural skin and haircare products.

A first-for-India, the collection features luxury ingredients like alpha-arbutin, anageline, and hairgenyl used exclusively by luxury brands all over the world. Ingredients also include essentials like hyaluronic acid, vitamin C, niacinamide, salycilic acid, tea tree oil, and activated charcoal powder.

The range includes Brightening Mix Fruit Face Wash, Aloe Hydrating Neem + Tea Tree Face Wash, Activated Charcoal Pollution + Oil Control Deep Detox Face Wash, Anti-Hairfall Shampoo, and Anti-Dandruff Shampoo, all infused with high-end, natural ingredients delivered right to your face, body, and hair.

Earth Raga’s latest offerings are designed to address a variety of skincare and haircare needs. The brand’s commitment to cruelty-free, high-quality ingredients ensures that each product not only delivers exceptional results but also supports a sustainable future, as the brand has been plastic-neutral since its inception.

“These five new products by Earthraga harness the best of nature’s bounty for your self-care for the skin, body, and hair. Our exclusive ingredients, Anageline, Hairgenyl, and Alpha Arbutin, set a new standard in skincare and haircare in India, offering our customers unparalleled results,”  shares Mr. Ganesh Kamath, co-founder and CEO of Earthraga.

First in the lineup is the Brightening Mix Fruit Face Wash, a luxurious cleanser enriched with hyaluronic acid and vitamin C. This unique blend of mixed fruits works harmoniously to brighten the complexion, revealing a naturally radiant glow.

For those battling acne, the Aloe Hydrating Neem + Tea Tree Face Wash is a game-changer. Formulated with Niacinamide, Salicylic Acid, and Tea Tree Oil, this face wash targets blemishes, reduces excess oil, and provides lasting hydration, making it essential for clear, healthy skin.

Taking detoxification to the next level, the Activated Charcoal Pollution + Oil Control Deep Detox Face Wash combines activated charcoal powder with alpha-arbutin. This powerful duo draws out impurities, controls oil, and delivers a deep cleanse, ensuring your skin remains fresh and clear in the face of daily pollutants.

In haircare, Earth Raga introduces the Anti-Hairfall Shampoo, featuring the exclusive ingredients Anageline and Hairgenyl. These potent components strengthen hair from the roots, promote growth, and reduce hair fall, offering a solution for fuller, healthier hair.

Completing the new range is the Anti-Dandruff Shampoo, crafted to effectively combat dandruff while soothing and cleansing the scalp. This shampoo ensures hair stays clean, fresh, and free from flakes.

Established in February 2023 by Ganesh Kamath, a visionary advocate turned entrepreneur with a D2C passion, Earthraga is a new-age skincare brand that combines ayurveda with science. The brand is available on 15+ pan-India marketplaces and seamlessly blends ancient skincare wisdom with modern aesthetics, offering customers a skincare experience that is both effective and pleasurable.

With a gender-diverse audience, Earthraga’s offerings are clean, cruelty-free, and free from harmful chemicals. The brand offers a wide range of personal and skincare products with Soha Ali Khan as the Brand Ambassador.