India’s burgeoning pet care industry is witnessing a remarkable transformation, fueled by the innovation and ingenuity of pioneering startups. In this dynamic sphere, we spotlight the Top 20 Pet Startups that are reshaping the way animals are cared for across the nation. These startups are not only revolutionizing traditional pet care practices but also leveraging cutting-edge technology to provide unparalleled assistance to pet owners.
Advanced technology lies at the heart of their offerings, providing pet owners with a suite of tools and solutions designed to enhance the well-being of their furry companions. From smart feeding devices and remote monitoring systems to personalized health and nutrition apps for foods, these startups are harnessing the power of technology to streamline pet care like never before.
The integration of advanced technology offers pet owners unprecedented convenience, enabling them to monitor their pets’ health, nutrition, activity levels, and their favorite foods at the convenience of home. With intuitive interfaces and real-time updates, these startups empower pet owners to provide the best possible care for their beloved animals, fostering stronger bonds and promoting overall well-being.
We’ll delve deep into the details, assembling a roster of 20 emerging pet startups that are swiftly rising to prominence. These companies specialize in delivering premium pet products directly to your doorstep, ensuring convenience and comfort for pet owners. Recognized for their unwavering dedication to top-notch pet care solutions, they have earned praise and accolades. For pet owners seeking excellence in every facet of their furry friends’ lives, these startups stand out as the preferred choice. Whether it’s nutrition, grooming, or entertainment, they prioritize quality, making them indispensable allies in the journey of pet parenthood.
-
Petsutra:
PetSutra’s vision is to support Indian Pet Parents with credible advice and tailored products. They have also introduced India’s first dog food diet calculator.
Founders: Amol Sharma (Co-Founder) & Tabrez Alam (Co-Founder)
Founded Year: 2016
Location: Gurgaon, India
Company Stage: Seed
Total Funding: $1.29M
Latest Funding Round: $66.4K, Apr 02, 2022
Annual Revenue: $732K as of Mar 31, 2021
Business Model: B2C space in the Retail market
Total Download: 10k+
Services they offer: India’s first dog food diet calculator, pet adoption, pet care, expert advice, and personalized pet products.
-
Zigly:
Online pet retailer offering diverse products: food, grooming supplies, toys, and more, along with vet consultations, training, and additional services.
Founder: Ashok Jaipuria
Founded Year: 2021
Location: Delhi, India
Company Stage: Unfunded
Annual Revenue: $388M as of Mar 31, 2023
Business Model: B2C space in the Retail market
Total Download: 500k+
Services they offer: Multi-category pet products – food, nutritional supplements, hygiene products, accessories, toys, fashion wear, grooming services with skilled and professional pet care, at-home grooming services as well as an offline care center in New Delhi India.
-
Petcart:
PetCart is an online pet store offering a variety of products for pets with fast delivery.
Founders: Shekhar Gaonkar ( Co-Founder & CEO ) & Nilendu Maiti ( Co-Founder )
Founded Year: 2015
Location: Bengaluru, India
Company Stage: Unfunded
Annual Revenue: $38.6K as of Mar 31, 2017
Business Model: B2C space in the Retail market
Total Download: 5K+
Services they offer: They Offer pet products including food, treats, grooming essentials, and fashion items. Providing boarding facilities with a pool, play area, and vet appointments with utmost care and love towards your pet.
-
Heads up for Tails
Founders: Rashi Narang (Co-Founder), Ridhima Coelho (Co-Founder) & Sandeep Atmaram (Co-Founder)
Founded Year: 2008
Location: Gurugram, India
Company Stage: Series A
Total Funding: $50M
Latest Funding Round: $37M, Series A, Aug 12, 2021
Annual Revenue: $10.5M as of Mar 31, 2022
Business Model: B2C space in the Retail market
Total Download: 10k+
Services they offer: An online retail platform offers a wide range of pet products and accessories for dogs and cats, including apparel, toys, food, grooming items, and customized options as well as convenience door delivery. Additionally, it provides online veterinary consulting services.
-
Canine India:
Canine India provides online dog food & cat food, featuring snacks, chews, raw fish, and supplements, alongside subscription-based treat boxes.
Founder: Julia Pape (Founder )
Founded Year: 2018
Location: Thiruvallur, India
Company Stage: Unfunded
Annual Revenue: $287K as of Mar 31, 2022
Business Model: B2C space in the Retail, Food and Agriculture market
Services they offer: Nutritional consultation, a variety of air-dried treats, and food for pets.
-
Wagr:
Online pet retailer with a wide product range including toys, furniture, grooming, food, and veterinary consultation. They have a mobile app for Android and iOS for easy access.
Founders: Siddharth Darbha (Co-Founder & CEO), Advaith Mohan (Co-Founder) & Ajith Kochery (Co-Founder)
Founded Year: 2016
Location: Bengaluru, India
Company Stage: Seed
Total Funding: $969K
Latest Funding Round: $699K, Seed, Nov 26, 2021
Annual Revenue: $2.01K as of Mar 31, 2022
Business Model: B2C space in the Retail, HealthTech market
Total Download: 1L+
Services they Offer: AI chatbot for pet advice, pet products & vet consultation
-
Benny, ‘s Bowl:
The Internet-first brand offers dog food with nutritious ingredients like fresh meat, rice, and vegetables with no added preservatives or flavor, curated based on user preferences, and available through subscription plans.
Founders: Aashna Jain (Co-Founder) & Akshay Gupta (Co-Founder)
Founded Year: 2021
Location: Delhi, India
Company Stage: Seed
Total Funding: $300K
Latest Funding Round: $300K, Seed, Jan 28, 2022
Annual Revenue: $46K as of Mar 31, 2022
Business Model: B2C space in the Retail, Food, and Agriculture market
Services they Offer: Natural dog food
-
Just Dogs
Founder: Poorvi & Ashish Anthony
Founded Year: 2011
Location: Ahmedabad, India
Company Stage: Series A
Total Funding: $7M
Latest Funding Round: $7M, Series A, Mar 02, 2022
Annual Revenue: $416K as of Mar 31, 2022
Business Model: B2C space in the Retail market
Total Download: 10K+
Services they offer: Leading pet retailer offering services and solutions for all pet needs including nutritional diet, treats, accessories, toys, etc for cats, dogs, hamsters, birds, and rabbits. In addition, they also foster a community of animal lovers.
-
Papa pawsome:
Natural spa and grooming products are trusted worldwide. Chemical-free, gentle ingredients, safe for pets. Made of Soothing essential oil blends for relaxation.
Founders: Nikita Tarun Agarwal (Founder), Nishita Agarwal (Co-Founder) & Pratik Kanath (Co-Founder)
Founded Year: 2019
Location: Thane, India
Company Stage: Seed
Total Funding: $753K
Latest Funding Round: $400K, Seed, Feb 05, 2024
Annual Revenue: $162K as of Mar 31, 2023
Business Model: Retail, Consumer Goods market segments
Services they offer: Natural spa and grooming products.
-
Tailz
Your go-to app for all dog needs. Personalized care like Boarding, Daycare, walking, and nutrition, with satisfied pet parents, and excellence guaranteed.
Founder: Mansi Kohli (Co-Founder)
Founded Year: 2021
Location: New Delhi, India
Company Stage: Pre-Seed
Business Model: B2C space in the Retail, HealthTech market
Total Download: 5T+
Services they Offer: Boarding, Daycare, Walking, nutritionist, vet consultation, and pet training.
-
Luvin
Holistic, premium pet brand, offering fabulous, nutritious foods.
Founders: Ipshit Bhattacharya
Founded Year: 2021
Location: Mumbai, Maharashtra, India
Company Stage: Angel
Total Funding: $300k as of Oct 25, 2022
Business Model:
Services they Offer: PAN India service for cats and dogs Basics – food, treats & accessories.
-
My Petz:
Online pet store with a wide range of products including foods, toys, bedding, and vet services, accessible via mobile app.
Founders: Anjan Goswami (Founder)
Founded Year: 2021
Location: Bengaluru, India
Company Stage: Unfunded
Business Model: B2C space in the Retail market
Total Download: 10K+
Services they offer: MyPetz offers multi-category products such as pet foods, toys, cushions, hygiene necessities, medicine, etc. They also offer vet services.
-
DawgieBowl:
DawgieBowl, a private-label pet food brand for dogs and cats, boasts natural ingredients, no preservatives, and adherence to nutrition standards.
Founder: Abhishek Agarwal ( Founder & CEO )
Founded Year: 2016
Location: Delhi, India
Company Stage: Unfunded
Annual Revenue: $70.4K as of Mar 31, 2022
Business Model: B2C space in the Retail, Food and Agriculture market
Services they offer: Natural dog and cat food with no added preservatives or flavor
-
Pets world:
Pets World, India’s premier online pet store, offers top-quality products for dogs, cats, fish, birds, and small pets nationwide
Founder: Vijayendra Thapliyal
Founded Year: 2011
Location: Noida, India
Company Stage: Unfunded
Annual Revenue: $493K as of Mar 31, 2017
Business Model: B2C space in the Retail market
Services they offer: They present varied pet products to buy for your dogs, cats, or small pets like rabbits, birds, etc. involving apparel, beds, toys, food, grooming, and other accessories. Users can browse through various types of products, search by brand and place an online order for door delivery across 6500+ pin codes.
-
Filomilo:
Founder: Brinda Prabhu (Co-Founder) & Prabhu Gandhikumar (Co-Founder)
Founded Year: 2021
Location: India
Company Stage: Seed
Total Funding: $782K
Latest Funding Round: $782K, Seed, Jan 18, 2024
Business Model: B2C space in the Retail, Food and Agriculture market
Services they offer: Ayurvedic-natural pet products
-
Pet Chef:
Internet-first dog food brand offers subscription-based meals with chicken, mutton, and grain-free options, boasting human-grade ingredients.
Founders: Akshay Patel (Co-Founder) Nakul Ruparel (Co-Founder) & Nayan Shah, (Co-Founder)
Founded Year: 2021
Location: Mumbai, India
Company Stage: Unfunded
Business Model: B2C space in the Retail market
Services they offer: Delivers nutritional food and treats for dogs, hassle-free, easy to use, and no added preservatives.
-
Fresh Woof:
Founders: Saakshi Sharma (Co-Founder & CEO) & Tejwinder Singh ( Co-Founder & COO)
Founded Year: 2019
Location: Jaipur, Rajasthan, India
Company Stage: Pre-Seed
Business Model: B2C space in the Retail market
Services they offer: Vet-approved, plant-based wet dog food, exceeding AAFCO guidelines, with high-quality, preservative-free ingredients. Sustainable and ethical, reducing environmental impact significantly.
-
Posh puppy:
Founders: Roshan Upadhyay (Co-Founder) & Saurabh Chouksey (Co-Founder)
Founded Year: 2020
Location: Pune, India
Company Stage: Funding Raised
Annual Revenue: $2.6K as of Mar 31, 2021
Business Model: B2C space in the Retail, Food and Agriculture market
Services they offer: Posh Puppy offers premium pet care products and services, ensuring optimal health and happiness for your furry companions with style.
-
Tails Mart:
TailsMart: India’s pet care super app, offering products, services, and food, with same-day delivery, AI recommendations, and diverse revenue streams
Founders: Abhishek DG (Co-Founder) & Anusha S (Co-Founder)
Founded Year: 2023
Location: Bangalore, India
Company Stage: undisclosed
Business Model: B2C, B2B space in the Retail, market
Total Download: 500+
Services they offer: TailSmart provides pet healthy products, adoption of pets, and community for pet parents. ensuring optimal care and happiness for your furry companions.
-
Fidele Dog food:
Founder: Bharat Pittie & Aiyaz Hamirani
Founded Year: 2014
Location: Pune, India
Company Stage: Unfunded
Annual Revenue: $8.7M as of Mar 31, 2022
Business Model: Retail, Consumer goods market
Services they offer: Producer of organic dog food using natural ingredients. Hand over in the Comfort of your home.
To conclude, India’s pet care industry is evolving rapidly, driven by tech-savvy startups. They prioritize quality, personalized services, and holistic pet care, reshaping the industry landscape for the better.
This article is written by Priya Kumari, Lead Journalist at Indian Startup Times
