Revolutionizing Travel with Assembly: A $2.1 Mn Leap Forward

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In a significant stride towards transforming the travel landscape, Assembly, a pioneering travel tech startup, has secured a remarkable $2.1 million (approximately INR 17.4 crore) in funding. Spearheaded by Prath Ventures, this undisclosed investment round also saw the enthusiastic participation of individual investors, Anicut Capital, and Blume Founders Fund.

Founded on the vision of enhancing the travel experience, Assembly stands at the forefront of innovation in lifestyle and travel solutions. This infusion of capital is poised to fuel the company’s expansion initiatives, including bolstering its workforce, diversifying product offerings, and amplifying marketing endeavours.

Mohit Garg, the dynamic CEO and Co-founder of Assembly expressed his excitement about the partnership with Prath Ventures, stating, “We’re thrilled to embark on this journey with Prath as we strive towards growth. This year, we focus on expanding our product offerings and reaching a wider audience of travellers.”

Assembly’s success is underpinned by its adept utilization of digital platforms, which foster a dedicated clientele drawn to its exceptional range of products. With a team proficient in supply chain management, sales, and innovative design, Assembly is poised to scale new heights in the travel industry.

Saptarishi Sen, Vice President at Prath Ventures, emphasized the burgeoning opportunities within the travel goods sector, driven by the escalating demand for products aligning with modern lifestyles. Sen remarked, “The surge in domestic and international travel has expanded the opportunity for luggage and travel goods. Customers now seek products that seamlessly integrate with their lifestyle, prompting the rise of new-age travel brands. With its robust supply chain capabilities and design aesthetics, we believe Assembly is primed to capture this evolving trend. We are excited to partner with them in shaping a new-age challenger brand in the luggage space.”

Founded in 2019 by Aditya Khanna and Mohit Garg, Assembly epitomizes a commitment to crafting luggage, backpacks, and accessories tailored to the discerning needs of contemporary travellers. With innovation at its core, Assembly redefines the travel experience, one journey at a time.

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