In a recent development, the health and wellness brand Zingavita raised INR 10 crore in a pre-Series A funding round, with Anicut Capital leading the investment. The funding round also saw participation from notable investors such as Venkat Krishnan, Puru Gupta, Vishesh Chandiok, Nikhil Bhandarkar, and other seasoned backers.

Zingavita, co-founded in 2020 by Sachin Goel and Dheeraj Nagpal, specializes in offering diverse natural supplements designed to support overall well-being. The company intends to utilize the raised funds to expand its product line, focusing on targeted nutrition. A press release from Zingavita highlighted the commitment to developing products that steer clear of harmful additives, such as sugar, preservatives, artificial colours, and flavours, aiming to bring transparency, innovation, and efficacy to the market.

Chandigarh-based Zingavita asserts that its portfolio comprises over 25 products available on leading e-commerce platforms, including Amazon, Flipkart, and Tata 1mg.

In the competitive landscape, Zingavita may compete directly or indirectly with other players in the health and wellness sector, such as Dozee, What’s Up Wellness, Breath Well-being, Peping, Healthkart, and Saveo, among others.

Anicut Capital, the leading investor in this funding round, manages two debt funds – Anicut Angel Fund and Grand Anicut Fund 3. The firm boasts a cumulative AUM of INR 1,600 crore, focusing on investments in early and growth-stage startups. Notable brands in Anicut Capital’s portfolio include Wow! Momo, Bira, Sugar Cosmetics, Earth Rhythm, Wingreens, Blue Tokai, and ShareChat showcase the diversity of its investment interests.