Viraa Care Secures $108K in Pre-Seed Funding to Expand Global Reach and Nutrition Courses

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Chandigarh-based health-tech platform Viraa Care has successfully raised $108,000 in a pre-seed funding round from European angel investors, bolstering its mission to enhance pediatric and infant nutrition. This follows an earlier investment of $100,000 secured in January 2024, completing a robust pre-seed funding cycle aimed at scaling its offerings and international footprint.

Co-founded in 2023 by Sonal Babbar-Bhardwaj and Mayank Bhardwaj, Viraa Care is dedicated to providing parents with essential guidance through online courses focused on early nutrition and feeding practices. By advocating for fresh, nutrient-dense foods, the platform aims to reduce reliance on processed baby products laden with artificial additives and preservatives.

Viraa Care’s core services include two main offerings: personalized three-month consultation programs and interactive live courses. The tailored consultation program provides parents with one-on-one expert sessions that cover crucial areas such as breastfeeding, transitioning to solid foods, and comprehensive baby nutrition. In addition, the live courses feature pre-recorded modules supplemented by interactive sessions, enabling parents to engage directly with specialists and gain practical advice. Each course typically encompasses five detailed modules.

With over 500 families supported in both the US and India, Viraa Care has conducted upwards of 500 individual sessions, showcasing significant traction with a 2x month-on-month growth rate in its customer base. The startup plans to leverage the recent funding to scale its live courses and introduce innovative workshops addressing critical parenting topics, including breastfeeding, infant feeding strategies, and holistic child development.

The new capital will also facilitate Viraa Care’s international expansion, enhancing its digital platform to deliver more personalized nutrition advice and expanding the breadth of its educational resources for parents globally.

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