In a significant development for the burgeoning world of home furnishings and decor, Vaaree, a thriving marketplace for all things related to home aesthetics, has successfully secured $4 million in seed funding. This financial boost comes from a funding round led by Surge, Peak XV Partners’ rapid scale-up program, with additional support from PeerCapital, All In Capital, and Better Capital.
The infusion of capital is set to power Vaaree’s ambitions of expanding its operations by making strategic investments in staff recruitment and enhancing the overall user experience on its online platform, as revealed in a recent press release.
Vaaree, which debuted in February 2022, is the brainchild of three visionaries: Garima Luthra, Pranav Arora, and Varun Vohra. The company stands out for its commitment to quality and safety, as it sources products exclusively from certified, individually vetted manufacturers who have passed rigorous quality assurance tests.
One of Vaaree’s most significant milestones in its brief history occurred in October when it inaugurated its first retail store at Bengaluru’s Forum South Bangalore Mall. This brick-and-mortar location showcases a diverse collection of over 2,000 products, ranging from essential kitchenware for home cooks to luxurious bedding that guarantees comfort and style.
Since launching its online platform in May 2022, Vaaree has experienced rapid growth. The marketplace’s product catalogue has expanded to include over 20,000 unique items, and it has successfully delivered more than 150,000 products to homes across India in just over a year.