D2C dairy brand Sid’s Farm has secured $10 million in a Series A funding round, co-led by Omnivore and the Narotam Sekhsaria Family Office (NSFO).
This funding follows a $1 million bridge round raised in January last year, sourced from customers and their referrals.
Sid’s Farm intends to utilize the new funds to expand its presence in Hyderabad and Bengaluru by increasing manufacturing capabilities and hiring across key departments.
Founded in 2016, Sid’s Farm is a mass premium dairy brand based in Hyderabad, currently serving over 25,000 customers in Hyderabad and Bengaluru. The company prides itself on controlling the entire value chain of its milk and milk products by sourcing directly from farmers and conducting rigorous quality testing at every stage of production.
Sid’s Farm began its journey offering whole buffalo and cow milk and has since diversified into curd, paneer, ghee, butter, dairy beverages, and dairy-based desserts.
The company faces competition from brands like Country Delight and Akshayakalpa Organic. Country Delight raised $29 million in two tranches this year, while Akshayakalpa Organic secured $12 million in a Series C round led by A91 Partners in January.