Digital marketing technology firm Maino.ai has successfully raised Rs 15 crore (approximately $1.8 million) in a funding round led by India Quotient Advisers LLP. The round also saw participation from notable angel investors including Karan Bedi, Janhavi Parikh, and other distinguished backers.
The infusion of capital is set to bolster Maino.ai’s capabilities across various domains. The company announced plans to significantly expand its teams in technology, product development, design, and strategy, according to a press release.
Maino.ai was founded by Abhijeet Kunwar, Rishabh Kumar, and Vikas Keshri with the vision of empowering modern businesses through digital growth marketing. Leveraging artificial intelligence (AI) and machine learning (ML), Maino.ai offers a comprehensive automated marketing technology (martech) platform designed to meet the diverse marketing needs of companies of all sizes.
The startup has reported substantial traction among brands across multiple sectors, including media tech, direct-to-consumer (D2C) brands, hospitality, and ed-tech. Maino.ai’s platform has been credited with enhancing efficiency and scalability for its clients, highlighting the transformative potential of its technology in the martech industry.
India Quotient, which launched its fourth fund valued at $80 million in February 2021, boasts an impressive portfolio that includes companies like WebEngage, Dhiwise, Vyapar, Pagarbook, Fleetx, Powerplay, Brands.live, and GoComet. The addition of Maino.ai to this list underscores the growing interest and investment in innovative digital marketing solutions.
