D2C Insider, India’s prominent networking community for the direct-to-consumer (D2C) ecosystem, has announced investments of up to Rs 1 crore each in three promising startups: The Paan Legacy, Hemptyful, and Polr.Care. These brands, known for their unique product offerings in consumer goods, received this boost as part of D2C Insider’s latest “Elevate Cohort 2 Demo Day,” a capstone event in their Early Stage Growth Cohort program.
The chosen startups participated in a 12-week accelerator program to help them enhance their business strategies, refine product-market fit, and scale up operations effectively. The program is a holistic support system for early-stage D2C brands, offering guidance from industry experts such as Aneesh Seth, Vedang Patel, and Kunal Bahl.
D2C Insider’s Demo Day we included a jury panel of seasoned investors, featuring notable names like Amit Jain, founder of CarDekho, and representatives from investment firms including DSG Consumer Partners, Mumbai Angels, and Indian Angel Network. Each startup had the opportunity to pitch directly to these investors, leveraging the expert guidance provided throughout the accelerator.
The program, in addition to mentorship and industry insights, awarded over Rs 25 lakh in support credits from platforms like WebEngage, Shiprocket, and Unicommerce, equipping participants with valuable tools to streamline logistics, enhance customer engagement, and manage operations efficiently.
Since its inception in 2019, D2C Insider has supported over 40 emerging brands through its accelerator initiatives, solidifying its role in nurturing India’s burgeoning D2C ecosystem. Following the success of its previous cohorts, D2C Insider is set to launch the third cohort of its Early Stage Growth Cohort program in November 2024, continuing its mission to empower early-stage brands across the country with crucial mentorship, funding, and growth resources.
