Culture Circle, a luxury e-commerce platform focused on sneakers and streetwear, has raised $2 million in its seed funding round. Led by Info Edge Ventures with participation from angel investors, the fresh capital will help the startup expand its collection, enhance its authentication technology, and continue growing its luxury fashion community.
Founded in 2023 by Devansh Jain Nawal and Ackshay Jain, Culture Circle boasts an impressive network of over 3,500 sellers and a catalog of 3.5 million listings. The platform specializes in premium products ranging from sneakers and streetwear to high-end fashion items like bags, blazers, backpacks, and cardholders.
The marketplace offers a variety of iconic brands, including Nike, Yeezy, Dior, Supreme, Common Projects, and Louis Vuitton, making it a go-to destination for luxury fashion enthusiasts.
Headquartered in Delhi NCR, Culture Circle is expanding its reach globally, having launched a pilot program in six international markets—Qatar, Oman, the UAE, Singapore, the UK, and Thailand. This move signals the startup’s ambition to become a global leader in luxury fashion e-commerce.
Culture Circle’s proprietary SourceX platform allows users to compare prices and access exclusive deals on top brands such as Nike, Adidas, Jordans, On, Yeezy, Supreme, Balenciaga, and Dior, providing a seamless and dynamic shopping experience.