Clear Premium Water, a leading name in the bottled water industry, has recently received a significant investment infusion of Rs 45 crore ($5.4 million) from JM Financial Private Equity. This strategic funding marks a pivotal moment for Clear Premium Water as it gears up for expansion and innovation in the market.
The capital injection will fuel the company’s brand-building efforts and strengthen its existing capacities and distribution network. Clear Premium Water, headed by founder Nayan Shah, has emerged as a key player in the HoReCa (hotels, restaurants & cafés) segment, with a growing presence in India’s retail landscape. With an established nationwide footprint, the company is strategically focused on further expanding its distribution channels across the country.
In a move signalling its commitment to growth and diversification, Clear Premium Water made headlines in December with its acquisition of a majority stake (51%) in Pune-based Kelzai Secrets Pvt Ltd. Kelzai specializes in offering volcanic water packaged in PET and glass bottles, adding another dimension to Clear Premium Water’s product portfolio.
Moreover, Clear Premium Water has proactively introduced new offerings to cater to evolving consumer preferences. Last year’s launch of its natural mineral water brand, NubyClear (NU), underscores the company’s dedication to delivering quality products to the Indian market.
This latest investment from JM Financial Private Equity’s Fund III underscores the firm’s confidence in Clear Premium Water’s potential. It aligns with its strategy of backing promising ventures across diverse sectors. Prior investments by JM Financial Private Equity include renowned names like PharmEasy, BigHaat Agro, and Silverpush, showcasing a track record of supporting successful enterprises.
With the backing of JM Financial Private Equity, Clear Premium Water is poised to embark on an exciting growth, innovation, and market expansion journey, solidifying its position as a frontrunner in the bottled water industry.
