In a landmark move set to transform India’s automotive landscape, CARS24, one of the country’s leading online platforms for buying and selling used cars, has acquired Team-BHP, a respected automotive community platform. This acquisition promises to enhance the digital infrastructure of the automotive industry and provide a more enriched, data-driven experience for users navigating the world of vehicle ownership.
Team-BHP, founded in 2004, has long been a go-to resource for car enthusiasts and buyers, offering insightful reviews, ownership reports, and in-depth vehicle evaluations. Its user-driven content and focus on community-based discussions have made it a trusted platform for those seeking unbiased advice. With this acquisition, CARS24 aims to combine Team-BHP’s credibility and community-driven approach with advanced technology, AI tools, and product upgrades, enhancing the platform’s value without altering its core operations.
In a press release, CARS24 assured that Team-BHP will continue to operate independently under its founding team, maintaining its longstanding commitment to no sponsored content and community-based moderation. This approach ensures that the essence of Team-BHP, rooted in authenticity and user-driven insights, remains intact. The platform’s users can rest assured that they will continue to receive trusted, unbiased content as they navigate their vehicle buying, selling, and ownership journeys.
Vikram Chopra, CEO of CARS24, expressed his enthusiasm about the partnership, highlighting that it would allow both companies to make better use of data and integrate more advanced features into Team-BHP. “By leveraging AI and technology, we aim to enhance Team-BHP’s offerings and expand its capabilities, ensuring users have access to even more insightful and accurate information,” Chopra said.
Rush Parekh, the founder of Team-BHP, reinforced that while the platform would benefit from CARS24’s resources, its operational independence would remain unaffected. This balance of innovation and continuity will enable Team BHP to grow while retaining its unique identity in the automotive ecosystem.
As the companies collaborate, users will experience improved features and a more streamlined platform for researching vehicles, engaging in discussions, and making informed buying and selling decisions. The integration of cutting-edge technology promises to further solidify Team-BHP’s position as a leading resource for automotive enthusiasts in India.
CARS24, which boasts backing from global investors such as Alpha Wave, SoftBank, Tencent, and DST Global, continues to scale rapidly. The company sold 200,000 cars in the fiscal year ending in March 2024, and its gross revenue saw a significant rise, climbing to Rs 6,917 crore from Rs 5,530 crore the previous year. This acquisition signals a continued commitment to growing and improving the online automotive ecosystem in India, ensuring a more seamless and data-rich experience for consumers.
