Bizom, a retail intelligence platform specializing in optimizing distribution processes for retail brands, has raised $12 million in a Series B funding round. The round was led by Hyderabad-based Pavestone Technology Fund, which contributed $7.5 million, with additional participation from IndiaMART, an existing investor, and other family offices.
The fresh capital will fuel the growth of Bizom’s AI-driven Real Intelligence initiative, which aims to solve complex retail challenges through advanced analytics and automation. Additionally, the funding will support enhancing delivery mechanisms and expanding Bizom’s footprint across key accounts.
Bizom’s vertical SaaS platform is designed to streamline sales efficiency, improve product distribution, and strengthen retailer-brand relationships. The platform serves over 600 retail brands spanning industries such as CPG, dairy, and FMCG, helping them digitize their route-to-market operations.
With a presence in over 30 countries, Bizom manages more than 6 lakh SKUs and provides real-time insights into ground operations, enabling brands to better understand market demand. Its cutting-edge technology empowers businesses to make data-driven decisions, optimize supply chains, and enhance overall market responsiveness.
Pavestone Technology Fund, a SEBI-registered AIF with a corpus of Rs 816 crore, focuses on early-growth stage B2B technology companies addressing critical global challenges. The fund’s investment aligns with its mission to support innovative startups that drive efficiency and scalability in their respective industries.
This funding round marks a significant milestone for Bizom as it accelerates the development of its solutions, reinforcing its position as a leader in the retail intelligence domain.
