Pawsitive Progress: Inside MyPetz’s Mission to Transform Petcare

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In the dynamic landscape of pet care, MyPetz shines as a beacon of innovation and compassion. Dr Anjan Goswami and Ankita Parihar founded this Bangalore-based startup to revolutionize how pet parents nurture their beloved companions. MyPetz’s mission is clear: to provide comprehensive and accessible solutions for every aspect of pet wellness. Leveraging a unique blend of technology, veterinary expertise, and a deep understanding of the evolving needs of pet parents, MyPetz offers a wide range of services. From convenient e-consultations to expert grooming and curated retail, MyPetz ensures pet parents have everything they need to keep their furry friends happy and healthy. With a commitment to affordability and quality, MyPetz aims to bridge the gap in standardized pet services, making pet care more accessible and convenient. As MyPetz continues to grow and expand its footprint, it remains dedicated to its core values of innovation, compassion, and excellence in pet care. Join us as we explore the journey of MyPetz and its vision for the future of the pet care industry.

Dr. Anjan Goswami is a tenured Veterinary Doctor,  Masters in Veterinary, Doctoral Scholar from Indian School of Business (ISB), Hyderabad, MBA from IIM, Bangalore, with over 15 years of experience in building, scaling & managing enterprises in diverse sectors with in-depth understanding about the dynamics of pet industry. He has seen the transformation in consumer behaviour where pet parents are a lot more concerned & aware of the health of their pets and expect high-quality, standardised & fast services.

Ankita Parihar holds a Masters in Analytics from Indiana University, USA and an MBA from IIM Bangalore, she worked in the USA for over 10 years in big data and analytics and moved back to India with an aspiration to start a business. She holds deep experience in the Indian financial industry while building digital products to help businesses grow to scalable model across financial services & retail. She is also the Co-founder of an Agri-Tech platform, Utpan, built with a mission to increase the earning potential of Bharat and was recognized by NASSCOM as India’s one of the top 25 Agri-tech startups in FY 22.

Q.Can you start by introducing yourself and providing an overview of MyPetz and its mission in the pet care industry?

Dr Anjan Goswami: “My background in veterinary medicine & enterprise building, coupled with Ankita’s expertise in digital-backed business, laid the foundation for MyPetz. We aim to provide holistic pet care solutions that cater to the evolving needs of pet parents. MyPetz offers various services, including offline healthcare hospitals, e-consultations, grooming, retail and e-commerce focusing on affordability and accessibility.”

Ankita Parihar: “We envisioned MyPetz as a complete ecosystem for pet parents, where they can find everything they need for their pets under one roof. From healthcare to grooming and supplies, our goal is to ensure the well-being of pets while making the process convenient and affordable for their owners.”

Q.What inspired the creation of MyPetz, and how does it differentiate itself from other petcare brands?

Dr. Anjan: “The inspiration behind MyPetz came from recognizing the gap in standardized and accessible pet care services. While the market offered options for human healthcare, the same level of convenience was lacking for pets. MyPetz offers a complete omni-channel platform where pet parents can access high-quality services online or through our offline centres.”

Ankita: “Our focus on technology integration, franchise partnerships with veterinary clinics, and commitment to affordability set us apart. We aim to provide pets with the same level of care and convenience as humans in healthcare.”

Q.How does MyPetz ensure the quality and efficacy of its veterinary care, nutrition, and other pet offerings?

Dr. Anjan: “Quality assurance is at the core of MyPetz’s offerings. We leverage technology to maintain comprehensive pet records, streamline operations, and ensure transparency. Our team of veterinary experts curates nutrition plans and oversees all aspects of pet care to ensure the well-being of every animal.”

Q.Can you share some insights into the process of curating products and services for pets, particularly in collaboration with veterinarians?

Ankita: “Our collaboration with veterinarians is integral to our approach. We work closely with them to understand the unique needs of pets and curate products and services accordingly. Through our franchise model, we extend our reach by partnering with veterinary clinics, ensuring standardized offerings and brand visibility across the country.”

Q.What role does technology play in MyPetz’s operations and customer experience, particularly in preventative pet healthcare?

Dr. Anjan: “Technology is the backbone of MyPetz. From maintaining digital pet records to providing vaccination reminders and facilitating e-consultations, technology enhances both our operations and customer experience. It enables us to offer preventative healthcare measures efficiently, ensuring the longevity and well-being of pets.

Q.How does MyPetz educate pet owners about the importance of preventative healthcare and well-being for their pets?

Ankita: “Education and awareness are crucial components of our approach. Through online and offline initiatives such as pet awareness talks, vaccination camps, and affordable diagnostic packages, we strive to empower pet parents with the knowledge and resources they need to ensure the health and happiness of their pets.”

Q.Looking ahead, what are MyPetz’s plans or upcoming developments in the pet care industry?

Dr Anjan: “We have ambitious expansion plans to scale our offline presence and extend our reach to more cities. Our goal is to establish MyPetz as the go-to destination for pet care nationwide, offering a comprehensive range of services and products that meet the evolving needs of pet parents. Our eminent advisory board which includes Mr. Arvind Gupta, Head and Co-Founder of Digital India Foundation, Mr. Ram Gopal, Ex Chief Executive Officer Barclays India has been instrumental in our growth path.”

Ankita: “In addition to expanding our healthcare centres, we are committed to diversifying our offerings further. We plan to introduce new products for fresh food and hygiene, all made with pet-friendly ingredients, to enhance the well-being of pets nationwide. ”

As MyPetz continues its journey to revolutionize the pet care industry, it remains dedicated to providing affordable, accessible, and holistic pet care solutions for pet parents nationwide. With technology at its core and a commitment to quality and innovation, MyPetz is poised to shape the future of pet care in India.

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