The pet care industry is witnessing a seismic shift, and at its epicenter is VETiNSTANT—a groundbreaking platform that merges technological innovation with genuine compassion. Co-founded by two passionate pet enthusiasts, VETiNSTANT is on a mission to transform how we care for our beloved animal companions. Indian Startup Times had the privilege of speaking with the Co-founders, Vivek Srinivas, and his partner, to delve into their inspiring journey, the vision driving their venture, and their plans for revolutionizing pet healthcare.

The Genesis of VETiNSTANT

What inspired you to launch a platform for pet care and veterinary services?
The idea for VETiNSTANT was born out of personal experiences. Vivek and his co-founder, both proud owners of boxers named Bruno and Boss, often struggled to meet their pets’ health needs amidst demanding schedules. Bruno’s recurring health issues underscored the limitations of traditional tracking tools, inspiring them to create a solution that would empower pet parents and veterinarians alike. Thus, VETiNSTANT emerged as a bridge to connect pets, their caregivers, and veterinary professionals seamlessly.

The Vision and Mission

What is VETiNSTANT’s core philosophy?
At VETiNSTANT, our vision is simple yet ambitious: to elevate animal healthcare across species, geographies, and economic barriers. Our mission is to prioritize predictive and preventive care over-reactive treatments. By blending cutting-edge hardware and SaaS solutions, we aim to shift the industry focus from pet accessories and food to holistic healthcare solutions.

Innovative Services and Offerings

What are the standout features of VETiNSTANT?
We offer a suite of unique services designed to simplify and enhance pet healthcare:

• Exam D Device: A non-invasive tool to measure vital signs like temperature, SPO2, and heart rate.
• P.A.W.S. Software: A comprehensive practice management system for veterinarians, enabling smoother operations and remote consultations.
• Future Innovations: Smart beds, bowls, and a pet urine test kit are currently in development.

What differentiates you from traditional pet care solutions?
Our holistic ecosystem integrates data-driven devices with intuitive apps, facilitating seamless communication between pet parents and veterinarians. This approach ensures better care, transparency, and efficiency—qualities that are often missing in conventional methods.

Harnessing Technology for Pet Health

How does technology shape VETiNSTANT’s offerings?
As a tech-first company, we’re addressing the critical shortage of small-animal veterinarians in India. By digitizing healthcare processes, we’re making services more accessible. Collaborations with institutions like the Rajiv Gandhi Institute of Veterinary Education and Research ensure that our technology meets real-world needs, helping bridge infrastructural gaps in the pet care ecosystem.

Future Innovations and Scaling Plans

What exciting innovations are on the horizon?
We’ve filed patents for several products, including extending the Exam D Device for use with larger animals such as cattle. This marks a significant step toward transforming veterinary care for rural farmers and livestock owners.

What are your expansion goals?
Our immediate focus is on establishing a robust pan-India presence while setting the stage for international expansion into markets like the US and Canada, where advanced pet healthcare services are rapidly evolving.

Overcoming Challenges and Achieving Milestones

What hurdles did you face, and how did you overcome them?
Launching VETiNSTANT was no easy feat. However, the support from the IIT Madras Incubation Cell proved invaluable, providing mentorship and resources that helped us navigate the challenges. Securing patents and validating our device at the Pondicherry Veterinary College were significant milestones that strengthened our resolve.

How is VETiNSTANT impacting underserved areas?
Our solutions have democratized veterinary care, especially in rural regions, by improving accessibility and affordability. Partnerships with NGOs further our mission to ensure that no pet or animal is left without proper care.

Words of Wisdom for Aspiring Entrepreneurs

What advice do you have for entrepreneurs in the healthcare space?

• Only incorporate when necessary—validate your idea first.
• Seek out strong incubators like IIT Madras Research Park for guidance and resources.
• Focus on creating simple yet effective solutions that address real problems.

Looking to the Future

What’s your outlook on the pet care industry in the next five years?
As digitized and doorstep healthcare services become the norm, we envision VETiNSTANT playing a pivotal role in this evolution. By leveraging technology, we aim to be the enabler for comprehensive care for pets and animals who can’t voice their needs but deserve the best.

VETiNSTANT isn’t just a startup—it’s a paradigm shift in pet care. By blending innovation with empathy, it is setting a new standard for animal healthcare. With its ambitious vision and unwavering commitment, VETiNSTANT is poised to make a global impact, ensuring that every pet and animal receives the care they deserve.