Nivesh Acquires Wealthzi to Form Major Wealthtech Alliance, Aiming for Rs. 10,000 Crore AUM

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Wealthtech platform Nivesh has acquired Wealthzi, a wealth management firm operated by Lime Internet Private Limited, in a strategic move to bolster its collective footprint in India’s rapidly growing investment market.

Founded in 2016 by Anurag Garg and Sridhar Srinivasan, Nivesh leverages AI-driven technology to provide enhanced customer outcomes across its client base of 60,000, spanning over 6,000 Indian pin codes. The company has drawn support from investors such as IAN Fund, LetsVenture, and industry leaders Basab Pradhan, Rahul Gupta, and Dipak Gupta.

Wealthzi, co-founded by PV Sahad and Pradeep Pillai in 2020, brings deep expertise in managing assets for high-net-worth individuals (HNIs), ultra-high-net-worth individuals (UHNIs), and family offices. With over Rs. 500 crore in assets under management (AUM), Wealthzi offers investment services across mutual funds, portfolio management services (PMS), alternative investment funds (AIFs), bonds, and other asset classes. Recently, Wealthzi received an RIA license from SEBI, enabling it to provide registered advisory services to its clients.

Through this acquisition, Wealthzi will gain access to Nivesh’s robust technology platform, allowing it to scale operations and enhance its user experience. Nivesh and Wealthzi aim to drive synergies in products, research, and operations, positioning the combined entity with an AUM of Rs. 2,500 crore and setting an ambitious target of Rs. 10,000 crore in assets within the next three years.

According to Wealthzi, blending its direct-to-consumer wealth management approach with Nivesh’s wide distribution network will create a powerful alliance, designed to meet the evolving needs of India’s growing investor community. This combined effort is poised to redefine the wealth management landscape by offering a comprehensive suite of services tailored to investors across a range of asset classes.

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