VOC Automotive, a pioneering startup in the two-wheeler service industry, has received a substantial investment of INR 1.5 crore from Corporate Warranty India Pvt Ltd (CWI). This funding will bolster VOC Automotive’s mission to provide comprehensive and affordable servicing options for two-wheelers.
Innovative Services at Competitive Prices
Under the leadership of CEO Lokesh S, VOC Automotive offers a wide range of services, including general and major servicing, painting, denting, and specialized coatings, at prices 30% lower than traditional service centres. The startup is also known for its industry-first extended warranty program, featuring a six-month warranty for engine oil replacements and a two-year warranty for major services.
Digital Solutions for Enhanced Customer Experience
VOC Automotive has introduced two key digital initiatives: the VOC Smart Rider app and the VOC Smart Dealer app. The VOC Smart Rider app allows customers to book services for doorstep delivery or at the nearest VOC service centre. Meanwhile, the VOC Smart Dealer app aggregates hyperlocal service centres to improve accessibility for customers.
Strategic Partnerships and Market Expansion
In addition to its digital innovations, VOC Automotive is forming strategic partnerships with petroleum companies, OEMs, EV companies, and insurance firms to streamline accidental claims. The startup aims to onboard 10,000 customers through the VOC Smart Rider app this fiscal year and plans to launch a vertical for buying and selling pre-owned two-wheelers.
Meeting Market Needs
VOC Automotive addresses a significant gap in the market: the high cost and limited availability of authorized two-wheeler service centres. The founders, Venkatesh B M and Lokesh S, identified this issue from their own experiences of maintaining two-wheelers. They developed a solution that combines affordability, accessibility, and high-quality service to meet the needs of two-wheeler owners across India.
About VOC Automotive
Founded in 2019, VOC Automotive has grown to become India’s largest multi-brand digitalized two-wheeler service dealership network. The startup is dedicated to offering unparalleled quality service for all types of two-wheelers under one roof.
With the new funding from CWI, VOC Automotive is well-positioned to expand its services, enhance customer experience, and continue its growth trajectory in the competitive two-wheeler service industry.