India has experienced a remarkable rise in Direct-to-Consumer (D2C) skincare brands these past years, marking a significant shift in the market landscape. These pioneering brands have swiftly gained traction, captivating consumers nationwide with their focus on personalized solutions, natural ingredients, and easy accessibility. The top 20 emerging D2C skincare brands are mutating the industry, offering a diverse range of products from traditional Ayurvedic formulations to science-backed treatments in the comfort of home. By catering to various skin concerns and preferences, they are revolutionizing beauty standards and empowering individuals to embrace their distinct skin journeys.
1. The Derma Co
Founders: Varun Alagh (Co-Founder & CEO) & Ghazal Alagh (Co-Founder)
Founded Year: 2019
Location: Gurgaon, India
Company Stage: Unfunded
Annual Revenue: $129M as of Mar 31, 2022
2. Minimalist
Founders: Mohit Yadav (Co-Founder & CEO) & Rahul Yadav (Co-Founder)
Founded Year: 2018
Location: Jaipur, India
Company Stage: Series A
Total Funding: $14.8M
Annual Revenue: $23.4M as of Mar 31, 2023
3. Pilgrim
Founders: Anurag Kedia (Co-Founder & CEO) & Gagandeep Makker (Co-Founder)
Founded Year: 2019
Location: Mumbai, India
Company Stage: Series B
Total Funding: $19.7M
Annual Revenue: $9.59M as of Mar 31, 2023
4. Nat Habit
Founders: Gaurav Agarwal (Co-Founder) & Swagatika Das (Co-Founder)
Founded Year: 2018
Location: Delhi, India
Company Stage: Series B
Total Funding: $17.2M
Annual Revenue: $5.08M as of Mar 31, 2023
5. Belif
Founders: Anupama Sharad Dalmia, Shailesh Vallabh Karwa, Sharad Ravi Dalmia, & Vindhya Shailesh Karwa
Founded Year: 2019
Location: Mumbai, India
Company Stage: Unfunded
Annual Revenue: $4.73M as of Mar 31, 2021
6. TAC
Founders: Shreedha Singh (Co-Founder & CEO) & Param Bhargava (Co-Founder at T.A.C)
Founded Year: 2021
Location: Gurgaon, India
Company Stage: Series A
Total Funding: $15.2M
Annual Revenue: $4.48M as of Mar 31, 2023
7. Clensta
Founders: Puneet Kumar Gupta (Founder & CEO) & Anurag Singh Rathore (Co-Founder)
Founded Year: 2016
Location: Gurgaon, India
Company Stage: Series A
Total Funding: $19M
Annual Revenue: $4.37M as of Mar 31, 2023
8. Innovist
Founders: Rohit Chawla (Co-Founder & CEO), Sifat Khurana (Co-Founder) & Vimal Bhola (Co-Founder)
Founded Year: 2018
Location: Gurugram, India
Company Stage: Series A
Total Funding: $13.5M
Annual Revenue: $4.9M as of Mar 31, 2023
9. Haeal
Founder: Rahul Mamman
Founded Year: 2014
Location: Hyderabad, India
Company Stage: Seed
Total Funding: $1.6M
Annual Revenue: $3.44M as of Mar 31, 2022
10. Kimirica
Founders: Mohit Jain & Rajat Jain
Founded Year: 2018
Location: Indore, India
Company Stage: Unfunded
Annual Revenue: $2.1M as of Mar 31, 2023
11. Juicy Chemistry
Founders: Pritesh Asher (Co-Founder & CEO) & Megha Asher (Co-Founder & COO)
Founded Year: 2014
Location: Tamil Nadu, India
Company Stage: Series A
Total Funding: $7.56M
Annual Revenue: $2.46M as of Mar 31, 2023
12. Foxtale
Founder: Romita Mazumdar (Founder & CEO)
Founded Year: 2021
Location: Mumbai, India
Company Stage: Seed
Total Funding: $4.74M
Annual Revenue: $1.79M as of Mar 31, 2023
13. Blue Nectar
Founders: Kapil Dhameja (Co-Founder & Director) & Sanyog Jain (Co-Founder)
Founded Year: 2020
Location: Gurgaon, India
Annual Revenue: $1.36M as of Mar 31, 2022
14. Deconstruct
Founder: Malini Adapureddy (Founder & CEO)
Founded Year: 2021
Location: Bengaluru, India
Company Stage: Seed
Total Funding: $2.35M
Annual Revenue: $839K as of Mar 31, 2023
15. Gabit
Founders: Gaurav Gupta (Co-Founder & CEO) & Arpana Shahi (Co-Founder)
Founded Year: 2022
Location: Gurgaon, India
Company Stage: Seed
Latest Funding Round: $9.5M as of Jan 1, 2023
Annual Revenue: Not Disclosed
16. Skin Q
Founders: Dr. Chytra V Anand (Chief Formulator & Founder) & Meera Iyer (Co-Founder & CEO)
Founded Year: 2021
Location: Bengaluru, India
Company Stage: Seed
Total Funding: $ 361.9K
Annual Revenue: $192K as of Mar 31, 2023
17. Skin Craft
Founders: Chaitanya Nallan (Co-Founder & CEO), Sangram Simha (Co-Founder & CMO), & Veerendra Shivhare (Co-Founder & CTO)
Founded Year: 2016
Location: Hyderabad, India
Company Stage: Series A
Annual Revenue: $12.6K as of Mar 31, 2022
18. Pulp
Founders: Goutham Uppaluri(Co-Founder & CEO), Aditya Ratakonda (Founder ), & Deepti Alapati (Co-Founder)
Founded Year: 2017
Location: Hyderabad, India
Company Stage: Seed
Total Funding: $425K
Annual Revenue: $38.2K as of Mar 31, 2021
19. The Beauty Sailor
Founders: Avtar Singh (Founder & CEO) & Raman Bakshi (Founder & COO)
Founded Year: 2020
Location: Punjab, India
Annual Revenue: Not Disclosed
In conclusion, the emergence of India’s top 20 D2C skincare brands signifies a transformative shift in the beauty industry. With a commitment to personalized solutions, natural ingredients, and innovation, these brands are reshaping beauty standards and empowering individuals to embrace their unique skin journeys, remodelling the market.
